Web-portfolio

Thanks to the rapid rise in social media platforms such as Instagram, dental practices have gained an invaluable resource for their marketing campaigns. However, a major problem that has still been looming over their success on the platform is that getting Instagram followers isn't that easy. This is especially true… Read More

Social media is the perfect platform to market and communicate your offerings to your existing and potential customers. In this, memes play a vital role. Sometimes witty and sometimes informative - memes surely catch everyone’s attention. While every brand’s marketing team is engaged in creating memes, dental marketing experts are… Read More

Are you seriously vying to take your dental practice to newer heights? Even after trying most conventional dental marketing ways, you are still wondering about the non-satisfactory results. Most dental marketing experts recommend Google Ads as the best platform for dental clinics and practitioners to promote their practice via dental… Read More

Growing a loyal client base is a challenging task for any professional, and it is no exception for a dentist. You might be offering your patients one of the best services, and it might still be a challenge to reach out to your patients and build a connection with them… Read More

Email, is a recognised communication medium that is formal and effective. Businesses worldwide consider email campaigns as part of their marketing strategy, and dental marketing is no exception. For best results, dental practitioners engage experienced dental marketing experts for creating result-oriented email marketing strategies. Some of Best Email Marketing Strategies… Read More

Gone are the days when a dental marketing expert had to work hard to collect information and data about creating a dental marketing plan. Now technology has made things easier and so you need to work smartly to make a few tweaks to your marketing plan to generate outstanding results.… Read More

If you ask any dental marketing expert, they’ll tell you that keeping in contact with your patients is a great way to increase the memorability and credibility of your practice. When you reach out to your patients through emails, they are more likely to value your service and appreciate the… Read More

Feedback and reviews are essential for a business as they help improve quality and lead to professional development. It goes without saying that good reviews and feedback generates positive behaviour, and negative reviews create an opposite effect. The same applies to a dental business. Creating a solid reputation online is… Read More

Instagram is growing expeditiously today. There are over 800M monthly active users on Instagram. When nearly one-fourth of the world population is setting their eyes on Instagram, it gives you a great opportunity to leverage the platform to channelise your dental marketing campaign and expand your dental business. However, increasing… Read More

Dental software is like a cheat code that can take your practice to the next level without investing a fortune in operations and management. While most dental software have similarities to general-purpose medical software, they come with tools that benefit dentists and orthodontists. Some of these features can streamline your… Read More

The current generation is all about comfort and convenience. Expectations of customers have grown on a large scale, and they want swift access to services, whether it is shopping or dentistry. Dental patients usually have a lot of questions regarding the price, treatment plans, appointment availability, etc., for which they… Read More

Whilst it's true that old is gold, it’s important to continuously evolve when talking about marketing. Spending time and money on outdated and inefficient dental marketing strategies will be a waste in 2021. This new year has brought about significant changes in how patients expect to be treated by their… Read More

The current economic scenario does not always offer patients a way to pay for their treatments at full price. The price of some treatments, such as braces or root canal procedures, can be worth a fortune to some families in the UK. As such, to compete with other practices and… Read More

Over 57% of patients today expect to receive appointments, reminders, and follow-up messages from their dentist. This means that regular communication with your patients via text or phone call is key to establishing loyalty for your dental practice. You may also have several dental marketing campaigns already in play to… Read More

Getting your patients access to reasonable financing options is vital to let your practice succeed in this tough economy. With the rapid improvement in dental technologies and treatments, the prices of various dental procedures have also been rising. These may be fair as per your quality of treatments. However, many… Read More

Marketing for dental practices has evolved at a rapid pace over the past few years. With social media platforms evolving and adding new features ever so often, it can become problematic for practice owners to keep up with the latest trends. Several platforms, including Instagram, Facebook, YouTube, and Snapchat, are… Read More

The future is Voice Search “Voice recognition from Google already has an accuracy of 95%” We believe you should have a basic understanding of how speech recognition and voice search can impact a business.   Voice Search in The World of Healthcare Voice assistants and voice-enabled tech is changing the… Read More

The Importance of Feedback & Reviews in the Healthcare Industry The Healthcare industry, like many industries, heavily relies on reviews and constant feedback that give crucial insights on the quality of care and patient satisfaction to a large audience. Now more and more people depend on their smartphones, laptops, and… Read More

Every dental practice is well aware of the importance of marketing. Dental patient marketing will end up bringing you new clients, and it can also help you in cementing your ties with your existing patients. If you really want your practice to thrive and grow, dental SEO is crucial for… Read More

While dental practices have looked into referral advertising for a long while, and admittedly it has been quite successful, however, owing to the advent of social media the entire reach of advertising has increased exponentially. Yes, patient referrals continue being crucial, however, when you have a social media presence that… Read More

In order to understand how SEO can help your business grow, you need to first understand what SEO is. SEO (Search Engine Optimisation) is the process of taking your website content, adding to it certain parameters like keywords, text, images etc. and then optimising it in such a fashion that… Read More

Officially marking the start of the holiday season, Black Friday is the name given to the day after Thanksgiving. The popularity of the event has now become almost a cultural phenomenon. Naturally the biggest shopping event of the year, from online retailers and small businesses everyone loves Black Friday since… Read More

Slowly and steadily we are inching towards the holiday season, and soon the festive spirit of Christmas will be upon us. With the advent of technology and digital marketing having a major impact on consumer behaviour, the Internet has brought about a revolution with e-commerce platforms, email marketing, mobile applications,… Read More

Franchise ownership and operation can be quite rewarding if you put adequate thought into SEO strategies. For entrepreneurs who are interested in making considerable profits, running a franchise can be a great thing, and the same goes for entrepreneurs who are also looking at relatively easy expansion. Same goes for… Read More

SEO (Search Engine Optimisation) is vital for any business today. With the rampant increase in online business, the competition is fierce and even a small slip can cause things to plummet. SEO is a necessary evil and can take up a lot of your time. To be able to manage… Read More

When building a business online, merely having people visit your website is not enough. You are obviously concerned with how many of them are buying from you and how many of them are being converted into customers! CRO (Conversion Rate Optimisation) is a process designed to build a strong business… Read More

Pay Per Click, otherwise known as PPC, is a form of search engine marketing (SEM) where the advertiser pays for clicks on an ad. With PPC, you only pay when people interact with your ad — meaning you attract people who are interested in your offer. It helps you get… Read More